Pagespeed Prestashop: how to do it and who is the best ?

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How to improve your Google PageSpeed Insights score using PrestaShop ?

Google recommends that an e-commerce site should load in less than 1.5 seconds. You should audit your site to determine the loading speed. PageSpeed Insights will give you a score. Once the scan is complete, you will receive two marks out of 100 for the mobile interface as well as the desktop version. PageSpeed Insights recommends the following points to ensure that your webpage loads quickly. Optimize and reduce file resources. Minification is the process of removing all code that is not necessary for machines to understand the code. You should retain resources that you consider essential to understanding your content. If they are not essential, you can delete them.
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How to install Pagespeed Insight on Prestashop ?

On the Modules tab, click Add New Module. If the module archive is on the Internet, specify its URL in the Module URL field and click Download this module. If the archive is on your computer, click on Browse to open the dialog box allowing you to browse the tree structure of your disk, select the file then validate the dialog box. Then click on Download this Pagespeed Insight module. The module then appears in the list of modules in the Modules tab. You can call on Web2007 and entrust it with the integration and the complete configuration/configuration.
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Prestashop and Pagespeed Insight: Do not import CSS code.

Importing stylesheet rules into another stylesheet file requires additional round trips to a critical path, which can delay display. To avoid excessive requests, a single href link is preferred. A stylesheet rel link should be placed in the header of the HTML page. This is the most efficient and popular way to do it. Long runs will make it difficult to create templates for documents and CSS objects, as well as display the page. Postpone scripts that are not needed on the first display. They must be completed within the time limit. If so, they should be broken into separate parts so that the browser can process the events between the two steps.
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How to fix a bug or problem on a Pagespeed Prestashop module ?

If you have purchased a Pagespeed module for Prestashop and you encounter a technical problem, Web2007 can assist you and troubleshoot. You should know that in almost all cases, the module works perfectly, the server or php error comes from a conflict with your theme or one of your other installed modules. A troubleshooting expert will first detect errors with Prestashop's debug mode. Here are the tips: To determine if the bug is due to your template, activate the default Prestashop template and then refresh the page. If the bug persists, it means that your model is not at fault. To determine if the bug is caused by one of your modules, disable each module and refresh the page that caused the problem. If the bug appears suddenly, you can start with the modules that were installed most recently. If the bug goes away when you disable a module, that means that module is responsible.
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Prestashop and Pagespeed - Compression and adapted format.

You can compress your images to fit their size and weight. You can compress your CSS images using the TinyPNG module. APACHE, a free tool, optimizes your site files. It compresses image, JS and CSS files, resizes images and compresses your HTML code. ). Three formats are recommended to save your images and make them compatible with the Internet once the compression is done: JPEG (popular image format whose compression is important but alters the quality), PNG (very high compression) and GIF ( high compression similar to JPEG, but limited to 256 colors).
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If your page takes more than 5 seconds to load, you can lose up to 90% of your users according to Pagespeed.

Many studies have been conducted on the behavior of online shoppers. Numerous studies have shown the importance of page speed for online businesses. If the page takes longer than a second to load, visitors will feel like nothing is happening behind the scenes. If there is no sign of "life", they will lose patience and leave. 57% of online shoppers leave a site after 3 seconds.
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Pagespeed: mobile speed is a key factor to consider.

The digital age has seen the rise of the mobile-first index. Mobile loading times need to be optimized just like desktop ones. We are moving towards a more demanding mobile web. Mobile traffic can represent half of your total site traffic. Google also supports this technology with AMP (Accelerated Mobile Pages).
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What are your customers looking for on your Prestashop site ?

It's important for your website pages to load quickly, but it's even more important for users. Users have no patience. Think of your online store as a visitor looking for information and then as a customer looking to buy products. We have two decades of experience in the sector and numerous projects to our credit. So we know that people don't want to wait more than two to three seconds to load a page. It is almost certain that customers will leave a website that is slow.
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PageSpeed Recommendations

JavaScript and CSS programming languages can slow down the loading speed of sites. We shouldn't worry about eliminating them. Instead, we should optimize them by following a series of non-exhaustive, site-specific recommendations. JS is often blocked by CSS for the initial construction of the page. Critical CSS shouldn't take too long. If possible, load asynchronous scripts immediately after the first display. This will allow the browser to load them asynchronously and not block other useful resources on your site, such as the HTML page.
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Some resources (html, CSS, js) can be compressed, Pagespeed tutorial

Gzip, for example, is a compression that can only be used on files containing code that are hosted on a web server. By activating it, it will reduce the file size and the display time in the browser. It will then be necessary to save them in the browser's cache. Make sure to display only what is visible on the page using critical .css files. Reduce the number of requests per page for CSS and JS code. Avoid the "show visible content first" warning. Reduce server response times In case of problems, check external APIs, trackers and widgets. Avoid redirecting to the landing page.
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What is Google Insight Pagespeed ?

Google PageSpeed Insights uses a website's loading speed to measure its performance and suggest ways to improve it. This Google tool is free and available online. It serves the interests of the company as part of its SEO strategy, and for its digital marketing. The company visualizes its score and accesses a detailed analysis of performance problems to receive personalized recommendations.
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What is PrestaShop ?

Do you want to create an e-commerce site? PrestaShop is a brand you may have heard of. It shouldn't take long to get to know PrestaShop. PrestaShop, which was developed in France, is an open-source solution for creating online stores. PrestaShop is an e-commerce CMS (Content Management System). It allows you to manage the content of your e-commerce site. This solution will allow you to easily manage your store, as you have already understood.
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